Share Content Published July 24, 2015 ©Si Barber. Moral rights asserted Louise Brown, the Wolrd's first IVF baby launching her autobiography at Bourn Hall, Cambridge, July 2015. In this image is a letter from a band called the Novelettes in the USA congratulating Louise's Mum and address to her simply as 'Louise Brown, Test tube baby, Bristol, England'. autobiography baby bourn hall brown cambridge edwards first ivf louise novelettes post steptoe uk